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FUNDAMENTALS OF DEVELOPMENT
A three-part Industry Development webinar series
Screenworks, in partnership with leading screen industry experts Media Mentors, is excited to be delivering a brand new series of three online webinars covering key aspects of TV and film development.
These online sessions are designed to give screen creatives a range of industry-relevant practical tools to help them find and develop screen content ideas, create compelling and sellable stories and characters, and identify potential audiences, platforms and funding for their projects.
The sessions will be run by Esther Coleman-Hawkins and Denise Eriksen who together have a vast wealth of practical experience in the screen industry and an excellent track record in assisting creatives to find their way in this challenging and exciting sector.
The series will run weekly from late November 2021 as follows:
Webinar 1 – Finding And Developing An Idea (Weds 24 November 2021, 2pm - 3:30pm AEDT)
Sit still for 10 minutes and you'll probably have at least 3 ideas for a creative project. But how do you pick which one to do? And once you've picked it, how do you turn it from an idea into a program? Using a template we'll walk you through the process of selecting, researching and developing an idea.
Webinar 2 – Story, Characters and Creative Vision (Weds 1 December 2021, 2pm – 3:30pm AEDT)
You've got an idea, but is it a story? Does it have a defined beginning, middle and end? Can you communicate it in less than 100 words? Learn how to define your story and interrogate the 'journey'. We'll also cover characters and their development and your creative vision for the idea.
Webinar 3 – Audiences, Platforms and Funding (Weds 8 December 2021, 2pm – 3:30pm AEDT)
Once you've started to develop your idea you need to be influenced by the world around you – specifically the audience, the platform they'll see your project on, and the funders. Learn about developing your team, iterating your idea to meet the market and how to see the potential in your story for spin offs.
Each session will be approx 1.5 hours with an opportunity to ask questions during the live webinars.
These are ticketed sessions, with discounts available to those who book all three webinars together as well as reduced rates for Screenworks members:
- Regional Members - $15 single webinar, $35 all webinars
- Metropolitan Members - $35 single webinar, $95 all webinars
- General Admission - $60 single webinar, $170 all webinars
Speakers
I’m a smart, creative and innovative producer with a wealth of worldwide programming experience. From the award-winning Revolution School for ABC1 to the Logie-nominated Last Chance Saloon, my goal is to bring intimate stories to life with insight and humour.
I’m also a long-standing, and enthusiastic, veteran of development. I thrive with the challenge of turning an exciting idea into a successful TV series. Some of my favourite success stories are Luke Warm Sex, Secrets of Our Suburbs and House of Food Obsessives.
Alongside two decades of program making, I love coaching and mentoring people both inside and beyond the media industry. I’ve helped people kick start their projects and revamp, restart or change careers. I’m driven by the fact that I love working and I think, given how much of our lives most of us spend at work, that we need to do something that meets our needs.
I bloody love “television” – creative content made for all platforms – and my career has allowed me to play in that particular sandpit for more years than I can remember! I binge watch everything from high-end (and low rent) drama and documentary to factual and reality shows.
I’ve worked as a journalist, producer and Executive Producer around the world - and in brilliant jobs as Head of Factual and Head of Current Affairs at the ABC and Head of Production and Development at SBS.
I regularly consult for international companies setting up in Australia – and I’m currently Development Executive in Australia for Arrow Media UK.
In tandem with my production and commissioning career, I’ve made it my mission to ensure that talented people access the training and resources they need to forge their careers. I’ve run courses for the BBC, ITV, ABC, SBS, NITV, TVNZ and RTE. Most recently, I trained journalists and producers in Ho Chi Minh–and worked as co-Director of Make It in Melbourne for AFTRS and Film Vic.
My career highlights? Making shows that audiences love, create careers or educate while entertaining. Oh – and bringing Australia’s own Eurovision broadcasts to SBS.
Sponsors and Partners
Tickets
SINGLE SESSION Webinar 2 - SCREENWORKS REGIONAL MEMBER
A$13.64
Member Price
Buy TicketYou are a Regional Member of Screenworks and have access to discounted rates - $15.00 incl. GST.
SINGLE SESSION Webinar 2 - SCREENWORKS METROPOLITAN MEMBER
A$31.82
Member Price
Buy TicketYou are a Metropolitan Member of Screenworks and have access to discounted rates - $35.00 incl. GST.
SINGLE SESSION Webinar 2 - GENERAL ADMISSION
A$54.55
Public Price
Buy TicketYou are not a member of Screenworks - $60.00 incl. GST